In the recent scenario of enterprise mobility market, employees carry out their day to day business activities with the help of mobile equipments or by accessing cloud services. The change in business in which employees require access to secure data outside the company while working on the move is referred as enterprise mobility. Enterprise mobility increases efficiency in employees while making use of their own equipments. However, it also contributes to the security hazards. Solution providers or enterprise mobility management comprises activities like application, mobile equipment, remote support and information management. Enterprise mobility equipments include smart phones, laptops and tablets. Main application areas will include enterprise resource planning, sales force automation, customer relationship management, billing ,field service, order booking and time management use.
The rising demand for the smart phone market is a vital aspect in the growth & expansion of enterprise mobility market. Enterprise mobility boosts the employee output by letting them work in favorable conditions out of the organization location. Key market drivers of the enterprise mobility business sector include unified communications between employees and increase collaboration. Enterprise mobility has enticed firms to accept trends such as BYOD (bring your own device) by securing applications, data, equipment and simplifying mobile plans that lead to enhanced output and reduced costs. Some other market trends include information delivery in context-free personalized, customized and pervasive formats; location based data , real time business analytics and big data will be accessible by mobile equipments ; consumers will use near field communication, substitute non -conventional methods and mobile wallet for financial/fiscal transactions; letting consumers witness shopping reality, micro-personalization and multi channel engagement.
However, problems that affect the enterprise mobility market include IAM(Identity And Access Management) that comprise of access permission of sensitive information only to the authentic sources. The security hazards of this include cross-platform security controls like different programs or modules for various equipments ;mobile application development include use of user friendly applications that are up to date and optimally devised; alliance and content includes synchronization of mobile software with laptop to develop a common platform base; infrastructure includes expanding mobile sites, handling bandwidths, boosting capacity of network connectivity and internet protocol voice services.
Key market players of the industry include Accenture, Cognizant, IBM Corporation, Atos, Infosys Technologies, TCS, HCL Technologies, PwC and Wipro Technologies. AT&T Laboratories,
Other industry players include Capgemini, Techmahindra, SAP, Samsung, Zensar, Mindtree, Dell, Verizon, VMware, Motorola, UST Global and Voxer Business.
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