According to a new market report published by Credence Research Inc., “E-Paper Display (E-book Reader, Mobile Devices and PC, Poster and Signage, Smart Card and Smart Packaging, and Others (Avionics Display, Navigation Screen, etc.)) Market – Growth, Share, Opportunities, Competitive Analysis, and Forecast 2015 – 2022”, the e-paper display market is expected to grow at a CAGR of 13.6% during the forecast period 2015 to 2022.
E-Paper Displays are types of displays that imitate the appearance of regular ink on paper. The technology brings together the potential of digital information and media content with the quality, familiarity, and convenience of paper-like media. The penetration of e-paper displays has been predominantly concentrated to e-book reader devices and other promising applications including poster and signage, mobile devices, and smart packaging would need another two to three years to realize full potential.
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Although, the technology is yet to attain large scale acceptance in small display formats including smartphones and laptops, it holds attractive future prospect. With the futuristic potential to embrace libraries on a chip and substitute printed newspapers e-paper displays are likely to be the next generation display technology.
The global e-paper displays market is highly technology driven. The market comprises large number of regional as well as international players making the market competitive in nature. Some of the leading players identified in the value chain of e-paper displays include E Ink Holdings, Inc. (Taiwan), Plastic Logic GmbH (Germany), NEC LCD Technologies Ltd. (the U.S.), Pervasive Displays, Inc. (the U.S.) and Kent Displays, Inc. (the U.S.) among others. Expansion through strategic partnerships and acquisition is the major strategy adopted by the above mentioned established players. For instance, E Ink Holdings, Inc. has partnered with Amazon.com, Inc. and supplies its e-paper displays to the latter for manufacturing e-book readers. Nevertheless, the market is expected to achieve consolidation in the coming years owing to the anticipated decrease in the number of e-paper display manufacturers.
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- Introduction of large format flexible displays has opened-up new commercial opportunities
- Emergence of applications in wide range of outdoor displays such as digital signage, traffic signals, and electronic shelf tags
- Rising environmental awareness and trend towards paper-less office
- Full-scale technology integration with other display technologies like LCDs and OLED
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