According to a recently published report, the global Retail Analytics Market has been expected to grow at the CAGR of 19.4% during the forecasted period of 2016-2022.The retail analytics market generated the revenue of $2.2 billion in 2015 and now it has been expected to reach $5.9 billion by 2022. The segmentation of global retail analytics market is based upon type, deployment type, business function and geography. The report on global retail analytics market forecast 2016-2022 (type, deployment type, business function and geography) provides detailed overview and predictive analysis of the market.
The retail industry has been growing significantly since last few years, in terms of infrastructure, utility, and technological innovations. Need for high-end technologies, such as the big data analytics has improved mainly to provide improved customer experience. Furthermore, prevalent surge in in-store analytics solutions and services is driving the retail analytics market. Retail analytics is used to understand the customers in a better way, predicting their needs and demands competently, optimizing costs without compromising service quality and build long-lasting relationships with customers and so on. Analysis of in-store data for enhanced marketing and operations has been anticipated to gain swiftness during the forecasted period. Marketing and in-store analytics, marketing and customer analytics, and strategy & its planning are top three fastest-growing business segments in the market. Cloud deployment is one of the fastest-growing deployment model in the market as it provide benefits to the organizations with high scalability, speed, 24/7 availability, and enhanced network. Organizations are implementing cloud deployment as it can avoid costs pertaining to hardware, software, storage, and technical staff. Data management software has been expected to have the largest market size and this has been anticipated to continue in the solution segment of the retail analytics market during the forecasted period.
Scope of the report
- Global Retail Analytics Market By Type 2012- 2022 ($ million)
1.1.1. Data management software
1.1.2. Analytical tools
1.1.3. Mobile applications
1.1.4. Reporting and visualization
1.2.1. Consulting and system integration
1.2.2. Support and maintenance
- Global Retail Analytics Market By Deployment Type 2012- 2022 ($ million)
1. Cloud deployment
2.2. On premises deployment
- Global Retail Analytics Market By Business Function 2012- 2022 ($ million)
1. Market And Customer Analytics
3.2. Merchandise And In Store Analytics
3.3. Supply Chain Analytics
3.4. Strategy And Planning
- Global Retail Analytics MarketRegional Outlook 2012-2022($million)
1. North America
4.3. Asia Pacific
4.4. Middle East & Africa
4.5. Central & South America
- Company Profiles
1. Adobe Systems Incorporated
5.2. Bay Solution
5.3. Euclid Analytics
5.4. Fractal Analytics
5.5. Information Builders
5.6. International Business Machines Corporation (Ibm)
5.7. Mexia Interactive
5.8. Microsoft Corporation
5.9. Microstrategy Incorporated
5.10. Oracle Corporation
5.11. Qlik Technologies, Inc.
5.12. Sap Se
5.13. Sas Institute, Inc.
5.14. Tableau Software, Inc.
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